The Value Of A Welcome Pack


As soon as your guests arrive at your Airbnb their holiday has begun. The hard work has already been done in terms of organising travel and arriving at the Airbnb, and what your guests really want when they arrive is to feel welcomed and valued.

A good welcome pack is a great introduction to your property for guests. They can enhance the package you offer by providing guests with tasty snacks and amenities for their stay.

WHY YOU NEED TO HAVE A WELCOME PACK

Welcome packs have so many benefits including:
  • Making the guest experience feel unique and special
  • Adding extra value for the guests stay at a low cost
  • Ensuring you are more likely to get a five-star review
  • Setting a precedent for high quality making your listing stand out

Guests see welcome packs as a thoughtful gift, and a strategically organised and placed welcome pack means your guests are happy and grateful as soon as they arrive. It also means they are likely to return and will tell their family and friends all about their stay at your Airbnb and all the lovely extras you provided in the welcome pack. 

A welcome pack is a really easy way of impressing your guests and one of the most aesthetically pleasing things to include in your welcome pack are delectable food items. 

For example, adding a breakfast bar to your welcome pack can really elevate your reviews and enhance your guests’ stay.  A great breakfast bar is a grab-and-go item your guests will appreciate when they arrive and want to grab a quick snack before they go and explore. 

WHY YOU SHOULD INCLUDE BREAKFAST BARS IN YOUR WELCOME PACK

Having breakfast items in your welcome pack shows the guest that you have gone that extra mile for them.  Breakfast bars are low cost and super convenient for guests that you can add huge value to your listing without spending lots of money. 

Breakfast bars in your welcome packs are:
  • Low cost
  • Practical
  • Versatile
  • Space-saving
  • On-trend

Serving free breakfast items such as breakfast bars can increase prices by 11% compared to listings that do not offer breakfast.  
Airbnb’s co-founder, Nathan Blecharczyk, has shared that offering guest freebies can really wow guests and usually the freebies cost him less than $10.  This money is worth it just for the positive review alone and is easily recouped. 
 
A breakfast bar is great for all guests including:
  • Business travellers who are time-limited
  • Quick grab and go item for leisure travellers
  • Great for those wanting to get out and explore
  • Families who want some snacks for adults and kids
Breakfast bars offer a degree of hospitality, and they are convenient and time-saving.  Minimal effort is required when including breakfast bars in the welcome pack, and they are a really smart and simple addition. 

Guests place great value on breakfast items in the welcome pack, breakfast bars are long life so if they are not eaten you can leave them in the pack for future guests.  There is zero waste when it comes to breakfast bars.   

If you are still unconvinced, then go check out listings on Airbnb that offer free breakfast items, and then check out their reviews. You will see from the reviews that they are generally very positive, and they all seem to mention the free breakfast items.  

Guests love freebies, and with breakfast bars being a cheap addition to the welcome packs it really is a win-win situation for the host and the guest.

Want to improve your guest experience? Check out the new Kind Breakfast Bar campaign on the Placer site.

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